Creative Marketing Agency | B2B Creative Services

B2B creative: Magic vs method

Consider it the spark that ignites ideas. No matter how far marketing solutions evolve, it’s creative thinking that will drive new, more effective ways to reach people and achieve your goals.

But the best ideas don’t emerge from thin air. Many people outside marketing think the creative process thrives on chaos (maybe as they picture a tortured genius flinging paint at a wall). That doesn’t apply to what we do. To really soar, we know B2B content needs a solid strategic launchpad to jump from.

Where insights fuel imagination

Creativity is more powerful when it has a purpose. We like our creative rooted in a clear strategic plan and informed by the insights we’ve gathered from extensive research.

Breaking down data, auditing existing content, creating buyer personas – by doing work like this upfront, we can create a clear picture of what each campaign asset needs to do to elicit the responses we’re after.

The ensuing strategy is the match that ignites that spark of creative thinking. It gives clarity to our creative team. But it also frees them to focus on finding fresh ways in to your solutions, ones that inspire your audience to engage and, ultimately, buy.

"We were really impressed with the account management and creative ideas provided by the Miramar team who have been a delight to work with and have provided a professional and responsive agency service."

Amanda Ronchetti, Hiscox, Marketing Manager

2,486%

ROI achieved

See case study

Mix well for best results

Our amazing creative team covers motion, copy, print, and digital design. We love working together, across and within teams, to share and develop ideas because we believe collaboration is at the heart of creativity.

Every time we connect, whether on a wider strategic project or for standalone creative production, we’re united in our belief that good creative delivers ROI. We’ll craft standout assets that grab your ideal buyer’s attention, tell them how you solve their most pressing problems, and set you on a clear path to business results.